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Ian Leslie

Ian Leslie

works in advertising. He has written two books, “Born Liars” and “Curious”

@mrianleslie

The scientists who make apps addictive

Tech companies use the insights of behaviour design to keep us returning to their products. But some of the psychologists who developed the science of persuasion are worried about how it is being used

The data or the hunch

More and more decisions, from the music business to the sports field, are being delegated to data. But where does that leave our intuition?

Non cogito, ergo sum

Sometimes thinking is a bad idea. Ian Leslie draws on Dylan, Djokovic and academic research to put the case for unthinking

Crowds r us

After this summer’s riots in England, crowd behaviour got a kicking. Ian Leslie argues that it was undeserved